瑞士 Mövenpick~ 好味!

http://www.moevenpick-zmrzlina.cz/en/icecream/

Mövenpick Ice Cream is a brand of ice cream of Swiss origin produced by the Nestlé corporation. In April 2003, Nestlé bought the international rights for Mövenpick ice cream, and an independent business unit called Swiss Premium Ice Cream was created. The business is now operated by a subsidiary called Nestle Super Premium SA headquartered in Lausanne.

The first Mövenpick restaurant opened in Zurich on July 19, 1948 by Ueli Prager. By 1958, they have eight restaurants located throughout Switzerland. Prager would remain operating manager until 1991.

Originally, in the 1960s, Mövenpick ice cream was produced for restaurant sales only. The plant in Bursins was built in 1972, however production has now been shifted to a larger state of the art unit in Roerschach. Mövenpick’s ice cream has a "no artificial additives" policy.

Mövenpick sell their product through five different sales channels: gastronomy, retailing, scooping stations, boutiques and impulse sales. Mövenpick has a large number of "Mövenpick boutiques" in large cities across the globe.

Mövenpick ice cream is now available in more than 30 countries, and is produced in New Zealand, Saudi Arabia, Egypt and Norway, while the main production site is in Switzerland.


Google translate the above:
Mövenpick酒店冰淇淋是冰由瑞士雀巢公司生產的冰淇淋品牌的起源。 2003年4月，雀巢收購了的Mövenpick雪糕的國際權利和一個獨立的業務單位，稱為瑞士高級冰淇淋已創建。該業務現在由雀巢超級優質稱為 SA公司總部設在瑞士洛桑的子公司。

第一Mövenpick餐廳開業7月19日1948年Ueli普拉格在蘇黎世。到1958年，他們在整個瑞士設 8個餐館。普拉格將繼續運作到1991年的經理。

原來，在20世紀 60年代，Mövenpick酒店製作的冰淇淋店銷售額只。在Bursins廠於 1972年建成，但現在已經生產轉移到了在Roerschach先進單位較大的狀態。 Mövenpick酒店的冰淇淋有一個“無人工添加劑”的政策。

Mövenpick酒店銷售渠道，通過五個不同的銷售他們的產品：餐飲，零售，撈站，精品店和衝銷量。 Mövenpick酒店有一個“Mövenpick酒店的精品店”在全球各地的大城市多。

Mövenpick酒店冰淇淋現已在30多個國家，並在新西蘭，沙特阿拉伯，埃及和挪威生產的，而主要生產基地在瑞士。




佢仲有Hotels & Resorts

Mövenpick Hotels & Resorts is an upscale international Swiss hotel chain. The hotels are primarily 5-star resort hotels and business/airport hotels.

The chain currently operates more than 90 hotels in 26 countries; 34 hotels are under construction and are set for completion by 2010. Mövenpick also operates 5 luxury cruise ships on the Nile and Lake Nasser.

The hotel chain serves 5.8 million people annually. The World Travel Market in London named Mövenpick Hotels and Resorts as the "fastest growing hotel chain in the Middle East" in 2003.


Google translate the above:
Mövenpick酒店酒店集團是瑞士一家高檔國際連鎖酒店。該酒店是主要的5星級度假酒店和商務/機場酒店。

目前的連鎖經營超過26個國家的90家酒店，34酒店正在建設之中，到2010年完成。 Mövenpick酒店還設有5豪華的尼羅河和納塞爾湖遊船。

連鎖酒店，每年提供580萬人。在倫敦命名的Mövenpick酒店的“增長最快的中東連鎖酒店”2003年名勝世界旅遊市場。



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